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Professional Press Release Writer in San Antonio, Texas, USA

General

Aug 202017

If you know and understand that writing press releases are great for your business and just need someone in San Antonio, Texas to write a press release it for you, then go straight to the contact form, fill it out or call and let’s get the ball rolling. If you are simply exploring the benefits of press releases, then read on.

Professional Press Release Writer in San Antonio, Texas, USA

Savvy professional marketers have always known the impact of press releases and have been using them to the advantage of their employers and clients. We have been using them in our business for over 20 years now. Before the internet was available as a commercial medium, we would focus on the general news media as well as trade publications. Once we figured it out, we started using it so effectively that we were getting more press coverage than competitors who were 20 times larger than us. That meant we were getting promotional exposure worth tens of thousands of dollars – for FREE. Press Releases have been good for our business and they can be good for your business too.

Don’t you wish you could get the coverage that big business gets? Whether you live in San Antonio, Texas or elsewhere in the world, you can benefit from sending out press releases.

When the internet got commercialized, we adapted our press releases accordingly. We used to have one press release format, now we have two press release formats. We were getting traffic from the print media then. Now we target both print, online media, search engines and yes we target the user directly – all through press releases. That does not mean we only use press releases – no – that means press releases are an integral part of our marketing campaigns.

After the economic meltdown of 2008, a lot of people became unemployed. Many could not find jobs so they became self employed and naturally took to the internet as a means of soliciting business. The majority of these hardworking self employed people are not professional marketers and end up gravitating towards whatever the latest buzz is. They spend a lot of money buying expensive courses and that is all fine and dandy but they end up missing on some great fundamental tools that have worked in the past and continue to work today in the world of the internet and new media.

Just setting up a website does you no good. You have to drive traffic to it. Traffic does not just show up by itself. You have to drive it to your website. How do you do it? There are a whole range of things you can do but one of the best methods is to send out a press release.

Professional Press Release Writer in San Antonio, Texas, USA

Many people think sending out press releases must be a complex job costing them $1,000s of dollars. That cannot be farther from the truth. It does not cost anything.

A conventional press release reaches the end user / reader via the editor who acts as a gatekeeper and filters which press releases are worthy of publishing and which are not. If you use the right press release format, write the way they want it, you have a very good chance of getting published as a news story. A press release getting published as a news story has far more weight than an advertisement. That is why some Ads try to mimic a news story and mention in small print ‘paid advertisement’. It’s worth it and they know it.

A reasonably internet savvy person creates his own news streams by subscribing to various feeds and getting them on his news reader. He can also set alerts that notify him when news are available in his area of interest. He decides what to read and when to read and does not want any editor to decide that for him. Your job is to present him information via feeds and reach him directly.

Search Engines have opened up a whole new world. What is the search engine trying to do? It is trying to please the user so he will keep coming back to it whenever he has something on his mind. The more often the user visits, the more Ads the search engine can serve him and the more money it makes.

Don’t you feel like you are being used no matter what the technology. Yep. That’s how it is. However; this time you are on the other side. You are inviting the search engine to use you so you can use it to reach the end user. Ironic? Maybe. The search engine is trying to crawl fresh content so it can please it’s user. You feed it fresh content via Press Release sites. Why not feed it directly? You do – by letting the search engine index our pages – but the search engine views a Press Release Distribution site as a more likely source for fresh content and crawls it several times a day. Besides, Google gives a Press Release Distribution site more weightage or a higher page rank. That means a page originating from a PR site will carry greater weight. Quite often you will see your press release via a PR site show up high on searches with your own page nowhere in site.

A link or URL originating from a PR site carries greater weight. If your press release got published in 20 PR sites, those are 20 high ranking links pointing to your website. That is invaluable as the more links from high ranking sites pointing to your site raises the page rank of your site. When your site’s page rank goes up, you start showing up higher on relevant searches.

Let’s recap. Whether you live in the San Antonio, Texas area or anywhere else in the world, the benefits of Press Releases are universal. By sending out press releases, you get traffic from:

Press Releases that show up in Google Alerts and RSS feeds directly on the readers desktop.
Press Releases that get printed as news stories in conventional newspapers, journals and trade publications.
Press Releases that show up in searches.
Your own site showing up higher in searches.

Convinced?

Fill out the contact form , or call and let’s get the ball rolling.

Professional Press Release Writer in San Antonio, Texas, USA

Ileana D'cruz: Marriage and live-in relationships aren't different

Celebrities

Aug 192017

Ileana D'cruz Ileana D’cruz

Ileana D’cruz may be doing only a handful films, but that’s the way she likes it. After being part of the South industry, she made her Bollywood debut with Anurag Basu’s ‘Barfi’ (2012) followed by ‘Phata Poster Niklla Hero’ (2013), ‘Main Tera Hero’ and ‘Happy Ending’ (both 2014), ‘Rustom’ (2016) and recently ‘Mubarakan’. We catch up with her at a production house’s office, where she’s promoting her next, ‘Baadshaho’.

You are playing a badass character in ‘Baadshaho’.
I love the fact that I am doing something which I wanted to for a long time. I was surprised when Milan [director, Luthria] offered me the role. As it is a central character, I am aware that it comes with a certain responsibility, so I had to contain my excitement. I irritated the hell out of the director by asking him to start the film as soon as possible. It was an emotional journey for me — from being excited to breaking down on the last day. I cried like crazy when Milan announced on the speakers, ‘That was Ileana’s last shot.’ These are the kind of roles that are liberating and I hope our hard work pays off.

You’ve done six films and have always played the leading lady. Is that a conscious decision?
Yes. There have been lots of films which were offered to me that had great scripts, but I said no to them. I don’t want to be part of a film, where I have nothing to do. I am a selfish actor. I want to have a stellar role in a successful film. I would never settle for anything less. I compete with myself and push myself to breaking point to get what I want.

Most of your films have been an ensemble cast. Does it ever get to a point where you question your screen time?
Like I said, I’d do a film only if my character adds value to it. My intuition plays a strong part in selecting the films. I took a long time to say yes to Barfi because there was Ranbir [Kapoor] and Priyanka [Chopra] in the film so why would someone look at me? At the end of the film, I wasn’t even getting the guy [laughs]. All the films that I have done are because of the strong intuition.

You are a private person and avoid media glare.
I like to disconnect when I am not shooting and I am selective about the people I want to spend time with. I can’t make small talk. If I am at a party, I should know someone or else I drag a person along. Otherwise, I’d be awkward standing in a corner looking like a fool. I can’t sugar-coat and praise people for the sake of it. It’s not that I don’t love to socialise, but not as often as other people would do.

Would you ever open up about your relationship with Australian beau Andrew Kneebone?
I doubt that will ever happen. I’ve been working in the industry for 11 years. It’s taken me a lot to understand the working culture. We actors get a lot of love, but at times, we get double the amount of negativity for no reason whatsoever. There are times when the comments become nasty. It’s not fair for him to go through it. He is a normal person and is entitled to his privacy. I have had people coming and telling me that he is not an Indian and I find it stupid. He is someone who has been special to me and I don’t want to be in a situation where my family is targetted for no fault of theirs.

Do you discuss these issues?
Initially, we did because there are a lot of Hindi phrases and words that he doesn’t understand [laughs]. But we tend to ignore it most of the time. For us, the most important part has been accepting each other. There was a time when I had to explain to him that people will speak rubbish, but you and I know each other and that’s what matters. I feel it all boils down to commitment.

Does he give you a feedback or opinion on your films?
Yes sometimes. But we are clear that this is my line of work and he has his own, which is photography. We don’t interfere in each other’s professional front. In fact, my family gives me a lot of feedback. I do not like to be told what to do, but in the end I take my own decisions.

Do you plan to get hitched anytime soon?
I think marriage and live-in relationship aren’t really different. It is just a piece of paper that separates the two. Marriage is great for a lot of people. It changes a lot of things between two people, but I don’t look at it in that way. My commitment towards him is not going to change.

Have you ever thought about the fact that married actresses don’t get work?
It is an accepted norm that this is the way the industry functions. I can either accept it and move on. Or choose to fight it for the rest of my life. I’d choose the first option. We have had many instances of actresses, who have been super talented, but they didn’t get offers as after marriage, which is unfair. I am happy with the work that I have got so far. Personally and professionally, I am in a great space. There are no complaints.

Photos: Ileana D’Cruz rocks the ripped jeans look
Photos: Ileana D'Cruz rocks the ripped jeans look

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David Beckham And Gordon Ramsay Go Head-To-Head In A Competitive Yet Hilarious Cook-Off

Celebrities

Aug 192017

Gordon Ramsay participating in an epic cook-off is nothing out of the ordinary, but this particular episode was a little different, and very hilarious. Instead of facing off another professional chef, Ramsay went head-to-head with his friend, and ‘the second most competitive Brit on the planet’ David Beckham.

For this week’s episode of Gordon Ramsay’s show ‘The F Word’, he invited Beckham to his kitchen and both of them competed to see who could make the best risotto, and the competition was fierce, as you would expect from two people who are at the top of their respective fields.

As soon as they began cooking, the two best friends started trolling each other continuously to throw the other one off, all in good fun, obviously. Beckham took at dig at Gordon saying “He’s not a chef anymore, he’s a TV host.”

Ramsay just couldn’t stop asking questions, which made an exasperated Beckham ask, “Are we going to talk all the way through this?” To that, Ramsay responded, “The idea is to talk as much as I can to put you off, hoping that your slip up, burn something, and I sneak in from behind and win.”

Gordon further tried to irritate his friend by chopping really loudly, which made Beckham take a blow at him saying that his wife Victoria Beckham complained that the fish Gordon prepared for her last week was undercooked. The competition is heating up and these guys are not messing around.

Beckham even brought out the big guns and made a fancy pea puree. In the end, both dishes looked really good, but Beckham’s asparagus and corn risotto looked a tad bit more appetizing than Ramsay’s creamy crab risotto. But that’s just going by the look of it.

For the final taste test, both of the dishes were presented to Muhammad Ali’s daughter and former professional boxer Laila Ali. Praising both of the risottos, she ended up declaring Ramsay’s dish as the winner. After all, he is the professional chef, obviously he won. But the most surprising part of the whole video was when he didn’t drop a single f-bomb.

Sorry, Becks.

Watch the whole video here:

Ali Zafar Gives An Impromptu Interview To A Fan On Twitter And It's Honestly So Adorable

Celebrities

Aug 162017

Twitter has always been a great platform to interact with your favourite celebrities directly, but then also most people struggle to get a reply. And it’s not that common that a celebrity replies to your tweet to them, that too immediately.

But, it seems like it was Hira Hyder?’s lucky day. Hyder, a journalist, tweeted to Ali Zafar saying that the day she gets to interview him, will be the day her ‘career would be at its utmost brilliance!’

The day I score an interview with @AliZafarsays is the day my Journalism career would be at its utmost brilliance! #forevercelebritycrush